Legal SEO from HP Net Services
Legal SEO – what’s all this about then? Well, we’ve had the opportunity to speak to a wide variety of solicitors and lawyers recently and we’ve discovered something amasing. Many of these individuals regularly use the Internet themselves – but there is a bit of a disconnect – many who operate law practices have not given a lot of thought to what people (i.e. the general public / potential clients) are searching for or finding whenever they perform a search for a keyword or phrase that is relevant to the legal services that they offer. This is why we’ve developed a high quality legal SEO package.
Let’s take a step back for a moment. When we talk about a legal SEO package, what exactly are we talking about? Search engine optimisation, often referred to as SEO, is a process through which a website can be given increased levels of search engine visibility. When somebody goes to their favourite search engine and types in a keyword or phrase, the search engine returns a variety of different results. To build on this further, when it comes to the legal SEO package that we are offering, one of our first and most important goals is to make sure that when a person searches for the term solicitor or injury lawyer (and then the location for example) our client’s website shows up as a relevant search result as high up in the search engine results page as possible – we will of course be aiming for a page 1 ranking.
When you stop and think about it, this is perhaps one of the most important aspects of making sure that your legal practice is suitably represented on the Internet. Even if somebody has heard of a particular barrister or law practice through word-of-mouth, there is a very good chance that they will NOT go to their favorite search engine and type in the name of the barrister or the law firm. What the general public are more likely to do is to type in a generic search term (coupled with the locality perhaps), e.g. divorce lawyer or divorce lawyer birmingham – this is where our legal SEO package is introduced into the mix.
The legal SEO package that we are offering is specifically designed to make sure that, over time, search engines begin to recognise that our client’s website should be returned as a highly relevant result. We achieve this by analysing and implementing on page seo, off page seo and Google Places techniques that have shown and been proven to be successful. In order to deliver this, it really takes a dedicated team of SEO professionals who know what they are doing in order to see the level of results that we are typically seeing with our legal SEO package – luckily for us we are adamant that we have that team of SEO consultants.
We have a lot of experience helping clients from a wide variety of different industries gain significant levels of search engine visibility. You’ll notice that we never promise a number 1 ranking in any search engine – that’s the kind of talk you hear from unscrupulous search engine optimisation pretenders. We instead prefer to provide our clients with a realistic assessment of what they can expect and what may need to be changed if they already have a website. This raises a critical question that many people ask us:
Do I have a website that is specifically designed to provide prospective clients with all the information they need to make a decision as to whether or not to use my services?
This question is asked time and time again, not just by people seeking additional information about our legal SEO package. One of the benefits of using our legal SEO package is the fact that we have a team of web design professionals that can either redesign an existing website to make it significantly more user and SEO friendly or create one from scratch. There are some technical issues that we also address when examining a website that you might already have (part of our on page SEO assessment) – we want to make sure that your website has everything that search engines are looking for.
OK, so what’s the main objective of our Legal SEO service
Our ultimate goal with the legal SEO package is to make sure that we not only help your legal website gain increased visibility and traffic when somebody searches for your particular business category on the Internet – but we also want to use our legal SEO package to help you increase your client base.
Contact us for our Legal SEO package
At this juncture, we really would like to speak to you and to get a better sense of the types of legal services that you offer and how our legal SEO package can help your law practice. We’d love the opportunity to illustrate just how the legal SEO package can be of benefit to you and your law practice. To get in touch either call us direct on 0121 288 2092 (or +44 121 288 2092 if calling from outside the UK) or email us at email@example.com.
If you’d like to do a bit more research about legal seo services yourself before contacting us (and we always urge our clients to do this), then you may be interested in this legal seo resource which discusses a new book that teaches law firms how to do SEO.
That’s all for our post ‘Legal SEO – promote your law firm‘ – thanks for reading…